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KPI Library

Usage-Based Engagement

Domain: Usage Based GrowthMotion: ExecutionOwner: FinanceOwner: Product Management (PM)Entity: UsageStage: Expansion

Usage-Based

Usage-Based Engagement involves systematically monitoring, analyzing, and responding to how users interact with a product to promote greater adoption and value realization. It coordinates execution across touchpoints so teams can move users or accounts toward the target outcome. Relevant KPIs include Average Purchase Frequency.