Demo

Demo Booking

This activity focuses on arranging and confirming a specific date and time for prospective customers to participate in a live demonstration of the product or solution. Serving as a crucial touchpoint in the sales process, it allows prospects to observe the product's value firsthand, ask relevant questions, and interact directly with product experts. Key steps include verifying attendee availability, tailoring the demonstration content to address the prospect's unique requirements, and coordinating all technical or logistical details to ensure a smooth and impactful experience.

Related KPIs

Metric	Description
Time to First Meeting	Time to First Meeting measures the average time between when a lead or user signs up (or enters your funnel) and when they attend their first scheduled meeting—such as a sales call, onboarding session, or demo. It helps track pipeline speed and engagement momentum.

Demo Flows

"Demo Journeys involve the structured orchestration and delivery of product demonstrations tailored to the unique needs and interests of potential customers. This activity is essential for showcasing key product capabilities, addressing customer pain points, and accelerating the buying decision. Demo Journeys may include live interactive sessions, curated self-serve demo environments, or guided walkthroughs. They are designed to engage stakeholders at various stages of the customer lifecycle—from initial discovery to advanced use case exploration—ensuring a seamless transition from interest to commitment."

Related KPIs

Metric	Description
Time to First Contact	Time to First Contact measures the time elapsed between a user or lead’s initial conversion event (e.g., signup, form submission, demo request) and your team’s first outreach or response. It helps assess responsiveness and lead handling speed.