Content Marketing
Below is a list of all pages that have been tagged with Content Marketing. Click the page name to open its page:
| Page | Description |
|---|---|
| Bounce Rate | Bounce Rate is the percentage of visitors who land on a webpage and leave without taking any further action, such as clicking on a link, filling out a form, or visiting another page on the site. |
| Content Engagement | Content Engagement measures the level of interaction, interest, and value that users derive from content. |
| Content ROI | Content ROI measures the return on investment generated by content marketing initiatives. |
| Glossary - Content | |
| Landing Page Conversion Rate | Landing Page Conversion Rate measures the percentage of visitors to a landing page who complete a desired action, such as signing up, purchasing a product, or downloading a resource. |
| Likes, Shares, Comments | Likes: A basic interaction indicating approval, enjoyment, or agreement with a post or piece of content. |
| Newsletter Subscription Growth | Newsletter Subscription Growth measures the increase in net newsletter subscribers over a given period. |
| Open Rate | Open Rate measures the percentage of email recipients who open an email out of the total emails delivered. |
| Organic Content Shares | Organic Content Shares measures the number of times your content is shared across social platforms, email, or dark social—without paid promotion. |
| Page Views | Page Views refers to the total number of times a specific webpage is loaded or viewed by users. |
| Repeated Visitors | Repeated Visitors are users who return to your website, app, or platform after their initial visit within a specified period. |
| Returning Visitors | Returning Visitors are users who visit your website or app more than once during a specified time period. |
| Scroll Depth | Scroll Depth measures how far users scroll down a webpage or piece of digital content. |
| SEO Traffic Growth Rate | SEO Traffic Growth Rate measures the rate of change in organic search traffic to your website over a defined time period. |
| Time on Page | Time on Page measures the average amount of time users spend on a single webpage. |